A warm welcome
Following the installation of the first innovative new Tourist Gateway signs that appeared in Plymouth last year, featuring Rennick UK’s Nikkaliteretroreflective sheeting, which is authorised by the DfT for use on roads, similar signs have now been erected to help promote Portsmouth as a great waterfront city and tourist destination.
Two five-metre high Gateway signs, featuring a full-colour illustration of Portsmouth’s Spinnaker Tower, have recently been erected on the southbound M275, which marks the gateway to the city.
In fact, so successful was this enterprise, that specially illustrated Gateway signs have now also been installed in the Somerset town of Radstock and the neighbouring villages of Writhlington, Clandown and Haydon, as part of bid to increase visitor numbers and generate extra income for local businesses.
Rennicks, in partnership with a group of suitably equipped signmakers, is using digital printing technology to produce a full colour image, illustrating local landmarks and points of interest, onto the Nikkalite sheet. The signs, which are CE marked to EN12899-1:2007 to show they comply with horizontal structure requirements and visual characteristics for the traffic colours, will feature in the new Traffic Signs Regulation and General Directions (TSRGD) 2015 guidance, something that will help to promote their further use in towns and cities across the UK.