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Avery Dennison opens its virtual booth

Avery Dennison opens its virtual booth

Avery Dennison has launched a new ‘virtual trade show booth’ concept, which is designed to enable more and more people around the world to experience its latest innovations just as it showcases them at trade shows.

The virtual booth will be launched at FESPA 2015 and will highlight the innovations that the company is showcasing at its physical booth at the show.

Visitors to both booths will be able to view and interact with the latest in Avery Dennison’s graphics innovations, showcased under the theme, “Everywhere You Look”. Examples include the new Avery Dennison Colour Swatch mobile app, the company’s value-added service programmes, the complete digital offering and exciting new Supreme Wrapping Film colours. The virtual booth will remain open after FESPA itself closes.

Patrick Winters, Avery Dennison’s Marketing Communications Manager Europe said:“Our virtual stand will open the door to everyone who is unable to attend the show and enable them to experience the innovations we are debuting and to gain access to the information and tools featured there.”

He continued: “It’s also a great way for visitors at the show to share what they’ve seen with colleagues who won’t be able to come to Cologne.”

To access Avery Dennison’s virtual booth visit: virtualfespa.averydennison.com.

For further information on Avery Dennison products visit: www.averydennison.com

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