Canon’s Colorado ensures a ‘Landmark’ FESPA 2017
Canon Europe reports that it enjoyed a ‘landmark’ FESPA 2017 exhibition, breaking new ground in high-end roll-to-roll print with the European launch of its new Océ Colorado 1640, while also celebrating a decade of wide-format innovation with the tenth anniversary of the Océ Arizona series.
The new Océ Colorado 1640, built on Canon UVgel technology, proved to be one of the exhibition’s star digital innovations,attracting large crowds to hourly demonstrations and enjoying immediate orders from sign and graphic producers across Europe, Africa, North Africa and the Middle East.
While celebrating the 6000th Océ Arizona installation at Technipub in France, Canon Europe also achieved significant sales of the Océ Arizona series flatbed printers during FESPA, both from existing customers looking to scale up their production capabilities and from first-time investors in Canon flatbed solutions.
Mark Lawn, Director, Graphic & Communications Group Canon Europe commented: “We’ve been delighted by the market’s response to the Océ Colorado and the fact that it cements our reputation for innovation in the wide-format sector. Mid-way through the show we had smashed every target we set ourselves. Just two months after launching Colorado, we now have 100 orders from customers in 17 countries, underlining the impact of its extraordinary mix of productivity, quality, media versatility and cost of ownership.”
In addition to record-breaking sales successes for Océ Colorado, Océ Arizona, Océ ProCut and imagePROGRAF, the DreamLabo production photo printer and the imagePRESSsheetfed digital production press also captured visitors’ imagination, with substantial order intake for both products, underlining the appetite among sign and print companies to capture new revenues by moving into alternative formats and products.
During FESPA 2017, the Océ Colorado 1640 won a prestigious technology award from the European Digital Press association (EDP) in the ‘Roll-to-roll Printers up to 170cm’ category. The judging Technical Committee commented: “All current technologies have their individual advantages but also their limitations. The Océ Colorado delivers productivity and excellent output quality on a broad range of media. It may be a game changer in the 1.6 metre segment, bringing more speed and prints at lower costs with a unique machine concept. It shows in which direction we will possibly go when it comes to more accurate inkjet printing.”
For further information visit: www.canon-europe.com