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CMYUK to distribute Kavalan PVC-free banner material

CMYUK to distribute Kavalan PVC-free banner material

CMYUK has signed an exclusive contract with TAYA Groups to supply its Kavalan PVC-free banner range into the UK and Ireland.  

Manufactured in response to the increasing demand by the sign and graphics sectors for a PVC-free banner material, Kavalan replicates the look and feel of PVC, has the strength of PVC, and welds like PVC but, unlike traditional PVC, it is specifically designed to facilitate responsible end–of–life–disposal.

Phthalate-free and featuring a biodegradable coating, Kavalan weighs up to 50 percent less than traditional PVC banner, thus also significantly reducing carbon emissions during transportation.

Until recently the major stumbling blocks for PVC-free banner alternatives have centered around weld reliability and cost. However, in tests carried out by leading global welding manufacturers FIAB and Miller Weldmaster, the results of tear strength and weldability tests were equal to, if not better than traditional PVC banner.

Bjorn Bora, CEO, FIAB commented: ‘All industry players need to address environmental issues and to this end, we can truly recommend Kavalan as a unique solution. It is a non-PVC material with all the positive properties associated with traditional PVC banner in terms of quality and weldability but with environmental concerns at its core. Kavalan can offer a real alternative for many customers and we are excited to be part of the next evolutionary step in the plastic welding industry.’

Rob van Dijken, EU BV Business Manager at Miller Weldmaster added: “The first time I laid eyes and hands on the Kavalan products, I found it hard to believe they were not PVC. When I welded the first samples, I noticed they welded like PVC. I like the material and can imagine it will be a big game-changer in the industry.”

The brainchild of Vincent Lin, Vice President of TAYA Groups, which is recognised as a global leader in the manufacturer of traditional PVC coatings, Kavalan has taken almost a decade to develop and currently has 13 patents pending.

Vincent Lin, said: “When it comes to distribution we look for a close partnership with a company that shares our philosophy and when we met the CMYUK team, we were super impressed with its professionalism and dedication to the development of sustainable solutions.

“CMYUK’s fresh marketing approach, its comprehension of the technical aspects of a product, and its understanding of product positioning within a wider environmental context will make this a successful and solid partnership for years to come.”

The Kavalan range demonstrates Vincent’s vision and TAYA’s ongoing commitment to the development of environmentally responsible products that not only deliver on performance, quality, and price, but which are manufactured with a high emphasis on sustainability.

In 2018, approximately 340 million square meters of PVC banner was printed in Europe, but because banner PVC can’t be easily recycled, most of this ended up in landfills or was incinerated.

During incineration, when PVC is heated to high temperatures it emits hydrogen chloride, a dangerous colourless gas, which along with toxic dioxins, is extremely damaging to air, water, and land ecosystems.

These chemicals are also highly corrosive and dangerous to human health. Despite significant improvements in filtration, there is substantial evidence that shows the operation and mishandling of even the latest MSW plants is leading to the large scale and unmonitored release of toxic substances and sub PM2.5 particles into the environment.

Prior to developing Kavalan, Vincent spent many years researching the true picture around current industry PVC banner recycling and found this solution to have serious flaws, which is why Kavalan has been designed for safe waste-to-energy conversion.

Vincent explained: “Most people think recycling is the most eco-friendly option for waste, but what they don’t realise is that many plastic fibres, including PVC banner, are so degraded by a process dependent on massive quantities of solvents and other toxic chemicals, that they are often unusable and become waste, which is either incinerated or put into landfill.”

By comparison, Kavalan can be disposed of without any harmful effects to health or the environment.  Any emissions are hundreds of times lower than that of traditional PVC banner and well below the minimum EU safety level guidelines. Kavalan adheres to strict ecological standards and is REACH, RoHS, and 33P compliant. Furthermore, if in a worst-case scenario it does end up in landfill, it has a water-based, light biodegradable coating that decomposes.

Happily, print companies that switch to Kavalan don’t have to change any of their working processes or equipment, as it offers the same benefits of PVC but in a cleaner and greener way.

Robin East, Group Director at CMYUK said: “We are delighted to be working with TAYA to introduce and develop the Kavalan PVC-free range of materials into the UK and Ireland. It completely fits with our mandate to offer the UK’s digital wide-format printing industry a wide variety of environmentally responsible materials.

‘We are also impressed by the way TAYA has used its considerable experience in the manufacture of traditional PVC, to produce a substitute that is stronger and lighter than traditional PVC and a game-changer for the environment.  The industry has been crying out for a banner PVC material replacement, and with Kavalan, TAYA has delivered a product that exceeds expectations.”

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