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Exciting new developments for Sign & Digital UK

Exciting new developments for Sign & Digital UK

Sign & Digital UK (SDUK) is planning to introduce a brand-new TV studio and three new demonstration areas to the 2018 show, which will take place at Birmingham’s NEC on 24th-26th April.

For the first time in the show’s history, its three-day education programme will largely be available to view via the SDUK website. A series of new practical, interactive sessions, panel debates and keynote talks will take place in the show’s TV studio -Sign & Digital Live. The full schedule and stellar speaker line-up will be announced shortly.

Jane Lewis, Marketing Manager at SDUK said: “Following in-depth visitor research, this year’s show will feature even more practical and interactive features in order help our visitors discover potential new revenue streams and access expert advice. The Sign & Digital Live TV studio will add b a fun element to the show, while also providing a hub for new business ideas!”

Sign & Digital UK has also teamed up with industry specialists to bring visitors a series of live demonstration workshops. Led by experts from Antalis, Spandex and Hybrid services, the live demos will provide visitors with a practical insight into what can be achieved using newly developed technologies and products.

The Spandex team will show visitors how to apply the latest and greatest materials in an energetic Vehicle Wrapping Live demonstration.

Gabi Parish, Marketing Manager at Spandex, said: “Vehicle wrapping is flourishing, with more and more manufacturers introducing new and exciting colours, effects and textures on a regular basis. In addition, the advent of adhesive systems that make it possible for signmakers to complete full vehicle wraps is also helping to the grow the market.

Antalis’ Décor Live demonstration will offer visitors a complete overview of large format inkjet technology and will illustrate how it can be profitably used for all types of decorative applications.

Katie Farr, Head of Marketing at Antalis, said: “With large format media playing an important role in the visual communications mix, we have designed our new Décor Live demos to be fun, informative and engaging, and we urge all attendees to pop by.”

With a focus on retail application, Hybrid Services’ Textile Printing Live demo, which will be located close to the entrance of Hall 18, will present an interactive digital production workshop where visitors can follow a printed textile product from initial design through to final realistation.

Brett Platt, Hybrid’s Textile Product Manager said: “The Textile Printing Live demo will offer visitors the opportunity to take home a textile product they’ve produced themselves, together with some inspiring ideas for extending the scope of their businesses.”

For further information about the free-to-attend event and its live demonstrations visit: https://www.signuk.com/live-demos

 To enquire about exhibiting please contact the show team on 01342 332 100, email signanddigitaluk@fav-house.com

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