Industry support builds for Pure Digital Show
The Pure Digital Show, which will take place at the RAI in Amsterdam on 17th-19th April 2018, has attracted the strong support of some of the leading names in print technology including HP, Canon, Felix Schoeller, Mimaki, Tonejet, and Sihl along with the support of leading associations such as SI’BON, IGI, and DGI.
Frazer Chesterman, the show’s Co-Founder said: “Pure Digital Show is a new digital print event that is designed for the creative industry, which is why we are gaining some impressive support. It is unique and indicative of a changing market where new events are needed to perform a new role. As with the InPrint Show, Pure Digital will bring new people and businesses together, creating fresh opportunities and markets for an industry under pressure to compete at the highest level.”
“We are delighted that many of the leading names in the market are already supporting this event. They are participating because they recognise that to grow the demand for digital print we must inspire the creative industry. Digital printing still stands for less than 3 percent of all print and this is because the creative industry is not exploiting the huge potential of digital printing. Pure Digital will provide a forum and focus to improve on this.”
The Pure Digital Show will comprise exhibitors, top level speaker content and live demonstrations of digital print applications for creative professionals. The event will show that digital print is a fast, flexible and dynamic media that deserves a strategic place in the creative value chain. Right now, it plays a tactical role and in order for more growth to be realised, organisers and founding exhibitors believe this has to change. Pure Digital will help visitors to exploit their digital technology to the greatest possible effect.
Co-Founder, Marcus Timson added, “During our research phase we spent time talking to agencies and brands and it is clear that traditional print machinery events don’t interest the creative community and, as most sign and print companies know what digital can do for them, it’s now time to take the ‘message’ to key influencers in order to grow demand for digital print applications that make a profit for sign and print companies.”
The Pure Digital Show will be hosting a webinar on September 22nd focused on digital wallpaper and more initiatives, summits and regular articles showing the possibilities of digital print are being planned. Registrations for this webinar are already very high for this topic and spaces are limited – register here for FREE!
For further information on the Pure Digital Show, visit: www.puredigitalshow.com