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The yellow submarine

The yellow submarine

Boaty McBoatface, a yellow submarine named by popular vote, is set to undertake its first mission this week, looking resplendent in special graphics created and applied by Signs Express (Southampton).

The team at Signs Express (Southampton) have worked closely with the National Oceanography Centre (NOC), the UK’s centre of excellence for oceanographic sciences based in Southampton, on numerous project over the years and when it was offered the chance to get involved with the branding of the NOC’s Autosub Long Range, BoatyMcBoatface, it jumped at the chance.

BoatyMcBoatface is joining ocean scientists from the University of Southampton and British Antarctic Survey (BAS) on an expedition to study some of the deepest and coldest abyssal ocean waters on earth and how they affect climate change. Accordingly, the graphics that were applied to the sub had to be of the highest marine grade vinyl so that could withstand the icy temperatures and prolonged periods of time it will be submersed at great depths and under great pressures. However, this presented no great challenge for Signs Express (Southampton) as over the years, it has applied graphics to several submersible crafts.

The naming of the sub followed last year’s campaign by the Natural Environment Research Council to name the UK’s new polar research ship, which has now been named after famous broadcaster and naturalist, Sir David Attenborough despite the popular vote. In a spirit of compromise, the Council agreed that this groundbreaking vessel and several others like itwill be known asBoatyMcBoatface.

The sub’s mission beganwith a journey to the Southern Ocean aboard the BAS research ship RRS James Clark Ross on Friday 17th March from Punta Arenas, Chile.

For further information visit:  www.signsexpress.co.uk

Image courtesy of National Oceanography Centre.

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