A Valentines Day surprise
Signs Express has helped launch a dramatic brand refresh for the well-known planning and development consultancy, Nathaniel Lichfield & Partners (NLP).
In a nod to its founder, NLP recently changed its trading name to ‘Lichfields’ and, as this development was combined with a completely new vision for the company’s corporate identity,it meant that all eight of its offices had to be wholly refreshed.
Since the brief stipulated that the refresh take place at all offices simultaneouslyin time for the grand unveiling on the morning of Valentine’s Day, Signs Express, which has a network of 65 franchised businesses across the UK and Ireland, was the obvious choice to carry out the commission.
Lichfields first approached Rick Nurse, Business Development Manager at Signs Express (Leeds), who subsequently co-ordinated the seven Signs Express centres involved in the roll-out of the signage, which also included the centres at Falkirk, Manchester, Newcastle, Reading, Croydon and Cardiff.
Accordingly, on the evening of 13th February, the network joined forces and began installing all the various interior and exterior brandings that they had designed and printed during the preceding weeks, surprising Lichfields’ employees when the turned up the following day to discover the company’s fresh new look.
Commenting on the project Rick Nurse said: “One of the great benefits of being part of a network is that we can work together to complete the larger projects that a single centre would be unable to manage. This was a momentous project for Lichfields and it was agreat honour to be a part of it”
For further information on Lichfields, visit: www.lichfields.uk
For further information on Signs Express, visit: wwwsignsexpress.co.uk