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Viscom Dusseldorf introduces the Nations Wrap Cup

Viscom Dusseldorf introduces the Nations Wrap Cup

Viscom the exhibition for signmaking and large format printing, which will take place at Dusseldorf Messe on 8th-10th January 2019, where it will run concurrently with PSI, which highlights the promotional products sector and PromoTex Expo, which covers promotion, sports and workwear, has announced it will host a brand new vehicle wrapping competition, the Nations Wrap Cup.

Following ten years of the European Wrap Star, organiser MR Clipart has created a competition that’s even more international, offers even more categories and features an even larger female contingent.

Sixteen national teams will have the opportunity to compete against each other in the Nations Wrap Cup. Each team will comprise four people, including at least one female car wrapper. Twelve teams have already registered for the new competition, representing Germany, Austria, Switzerland, the Netherlands, the UK, Hungary, Russia and the US, while Team Adria, a multinational team made up from car wrappers from countries of the former Yugoslavia, has also registered.

All teams will be in action for the entire duration of the show, since the Nations Wrap Cup does away with elimination rounds and each team will work on and completely finish one vehicle. Their challenges will include wrapping and, for the first time, window tinting and PPF, i.e. installing a self-healing paint protection film designed to prevent damage to the vehicle’s paintwork from road rash.

Sponsored by GEWA, the German Wrapping Association, the competition is offering prizes with a total value of more than €100,000.

The decisive factor for victory isn’t how quickly it can be done, but the end result. Dirk Möbes, aka MR Clipart, explained: “Our goal with the competition is to send a clear signal that quality craftsmanship is what counts as that is what will pay off in the long run in terms of a better aesthetic and enhanced durability. Wrapping its vehicle fleet is the most economical and, in my view, the most effective advertising medium for a company as many miles covered by a company vehicle creates so much visibility with potential customers, it’s simply priceless.”

Professional car wrappers interested in demonstrating this kind of quality work to an international expert audience will find the Nations Wrap Cup at Viscom a unique showcase to present their skills. Interested teams can register by contacting Dirk Möbes directly (e-mail: dirk.moebes@mr-clipart.com or via fax: +49 511 8744044). The four remaining team spots will be allocated based on the date of registration.

For further information on Viscom, visit: www.viscom-messe.com

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