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Antalis teams up with Mission Motorsport

Antalis teams up with Mission Motorsport

The Antalis Digital Academy has partnered with motor-racing charity, Mission Motorsport, to engage a new audience in the opportunities presented through digital print.

Launched in 2012, Mission Motorsport aims to aid the recovery and rehabilitation of ex-servicemen and women affected by military operations by encouraging an interest in motorsport. As part of this endeavour, the charity provides a range of training courses and educational opportunities in order to help provide them with a fresh start on a new career path.

In order to cement the beginning of this partnership, James Cameron, founder of Mission Motorsport, gave a talk at the Digital Academy breakfast seminar where he shared stories of the bravery of some of the ex-military personnel the charity works with.   He also explained how digital print is playing a small part in their recovery and retraining.

Since then, three ex-servicemen who had been medically discharged from the Army following service in Afghanistan and Iraq, have attended the Digital Academy’s popular vehicle wrapping workshop free-of-charge as part of their Mission Motorsport rehabilitation programme. The popular two-day course offers hands-on experience in vinyl applications and vehicle graphic demos, along with useful hints and tips.

Chris Read, Livery Manager at Mission Motorsports, said: “We were delighted by how much the attendees enjoyed the Vehicle Wrapping workshop. Although the atmosphere was informal the course was very comprehensive and helped to inspire our members and provide them with a taste of the myriad opportunities available to them within the digital print sector. Giles and the team really did go above and beyond for us and we are really looking forward to working more closely with the Antalis Digital Academy going forward.”

Given the positive response to the course, Antalis has offered the charity more Academy workshop spaces free of charge over the coming months. In addition, the business is sponsoring a racing car that will be taking part in the Mission Motorsport 12-hour Race of Remembrance in November.  The car will be wrapped in Oracal 970 vinyl, supplied by Antalis and printed with the Antalis logo.

Giles Bristow, Antalis’ Digital Support Manager, commented: “We are incredibly proud to work with Mission Motorsport and to help support ex-servicemen through our Academy. For many, particularly those who have been serving in the military for a number of years, we know the transition to a new career path can be a daunting one, and so we are pleased that we are able to do something to make that transition a little easier.

“The digital printing industry presents genuine career opportunities; not only does it offer access to the motorsports arena, but its continuing evolution is opening doors to many new markets. We are looking forward to working with more charity members over the coming months and helping them make a start in what we hope will be a fruitful career in our sector.”

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