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Applelec appoints new director

Applelec appoints new director

Applelec has announced the appointment of Jonathan Bradley, who joins Applelec’s director team to aid the formation and delivery of the company’s new strategic growth plan.

Bradley moves to Applelec from international hospitality supplier and electrical retailer, Fired Up Corporation, where he achieved significant growth in his five years as Managing Director, delivering a 128 Percent increase in turnover. Experienced in International trade, Bradley has established operations in the US, the Czech Republic and China, as well as overseeing large scale company acquisitions.

With wide-ranging experience across multiple sectors, he has also held positions at global transport and logistics firm Hoyer UK and nursery retail giant, Mamas and Papas.

With plans to lead deep change in Applelec’s product offering and production capabilities, Bradley will be using his core ethos of developing the skills and expertise of his colleagues and building long term customer relationships.

Commenting on his new role, Bradley said: “I’m delighted to join the creative and friendly team here at Applelec. We have a highly skilled and knowledgeable staff and I am committed to ensuring that this expertise is put to best use. We will build the business with a customer focussed plan based on a foundation of a collaborative and ambitious culture. We will deliver quality custom-made solutions by putting first-rate customer service and communication at the core of all we do.’

Ian Drinkwater, Applelec Managing Director said: ‘Jonathan’s wealth of experience is set to help shape a new chapter for Applelec, and we are already seeing the results of his meticulous attention to detail in the configuration of our manufacturing systems, reformed customer offering, and market focussed strategic planning.’

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