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Delta Group gains immediate benefits from an Onset X3 HS

Delta Group gains immediate benefits from an Onset X3 HS
Building on its long-standing relationship with Fujifilm and Inca Digital, Delta Group’s latest investment has led to improved production speeds and print quality.

Originally founded in 1991, Delta Group is one of Europe’s leading visual communications specialists and brand activation to a range of leading blue-chip clients within the retail, consumer brands and entertainment sectors. The company provides an end-to-end service provision offering creative services, experiential, POS production, fulfilment and distribution and installation.  With head offices in Hertfordshire, UK, the company employs over 750 staff across its four sites and has an annual turnover of around £90 million. In March 2021, Delta Group installed an Onset X3 HS, and just months on from the investment, it is delighted with the results.

Martin Shipp, Chief Operating Officer, from Delta Group explained the initial reasons for the investment thus: “We began looking for a new machine after our existing one from an alternative supplier reached end-of-life. Industry 4.0 has been a big talking point within the print sector lately and was something at the forefront of our minds when we were shopping around. We have always been familiar with both Fujifilm and Inca, having worked with them for over 20 years and investing in equipment including the Inca turbo, two Inca S40i machines, a Fujifilm Uvistar, workflow tools, litho plates and screen inks. When we heard about the Onset X3 HS, we were thoroughly impressed with how Fujifilm and Inca together had pushed the boundaries by seamlessly introducing robotics into the print production process. On top of this, the speed and quality it could produce looked extremely promising.

“The implications of the added automation for our business have been significant.” Shipp continued. “We have optimised our shift patterns and our people resource to increase capacity and accelerate time to market when processing client orders. Automation has been a game-changer and is something we will continue to invest in and integrate into our business where possible. Most importantly this aligns to our client’s needs, which fundamentally drives our investments.  The market has changed to personalisation and consumer expectations where there is a greater demand of volumes of short runs, which we are now able to automate and reduce touchpoints to give better speed to the market – working smarter not harder.”

However, the added automation is not the only thing about the Onset X3 HS impressing Delta Group. “Customers are also demanding fast turnaround times, high quality and competitive prices, said Shipp.  “Fujifilm and Inca’s proposition with this machine has not only helped us meet those demands, but to exceed them.  It has essentially doubled our print capacity, and has significantly improved the quality. Traditionally with digital, we have found the faster we print, the lower the quality – but this is not the case with the Onset X3 HS.  We are really happy to be able to sustain both speed and quality without compromise. Overall, this investment enabled us to gain greater productivity and higher quality than that which would have been currently possible with any other flatbed press on the market.”

Furthermore, the Onset X3 HS is already making a name for itself both in-house and among customers, according to Shipp. He confided: “From the first weekend of having it, the Onset has become our go-to device.  Customers are also recognising what the press is capable of doing, both from a quality and speed perspective across many substrates.  Already, customers are specifically requesting the Onset X3 HS by name – it is the machine they want their work to be produced on!”

Shipp concluded: “We have had a really positive experience working with Fujifilm. The period between the deal closing and the installation took just over a two-months, and Fujifilm team is always available to support us with any queries we have had. We appreciate Fujifilm’s approach to the market – it understands it well and is always quick to help us overcome any challenges.”

Andy Kent, Division Manager, Fujifilm Graphic Systems UK commented: Delta Group has seen the benefits of both Inca and Fujifilm technology and it has been great to watch its business grow over the years into the production-giant it is today. In just the few months it has had the Onset X3 HS, it’s clear to see that production has now been stepped up yet another level. We’re excited to see where this investment takes the company in the future, and to continue to strengthen our long-standing relationship.”

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