Sign & Digital UK brings creativity to life
Sign & Digital UK welcomed over 5,300 unique visitors* to the 2018 edition of the event, which took place at the NEC Birmingham at the end of April and offered visitors a host of new interactive show features, as well as access to over 185 leading suppliers and thousands of products and brands.
The exhibition’s theme – ‘Creativity Brought to Life’ – was delivered through a range of features. Highlights included lively and inspiring keynote talks and panel debates in The Main Stage theatre, with celebrity retail expert, Mary Portas, delivering a well-received talk with audience Q&A during the show’s opening day.
The Main Stage theatre doubled-up as a TV studio, capturing the sessions and filming the many demos, workshops and vibrant exhibition stands across the show floor.
Away from The Main Stage theatre, the show floor hosted three dedicated demonstration zones – Décor Live in partnership with Antalis, Vehicle Wrapping Live in partnership with Spandex and Textile Printing Live in partnership with Hybrid Services/Mimaki. These areas showed visitors how they could access potential new revenue streams for their businesses, as well as encouraging them to have a go and benefit from one-on-one expert direction.
The exhibition attracted a comprehensive range of business visitors from across the whole of the visual communications industry. The number of visitors from the commercial print, event build, creative agency and retail sectors, saw increases, with representatives from high street names, such as Debenhams, EDF Energy, Fossil UK, Harrods, H & M, Ikea UK & Ireland, JD Sports, Metro Bank, Screwfix and Superdry, attending the show.
Rudi Blackett, Event Director for Sign & Digital UK said: “It’s been another exciting year at Sign & Digital UK. Once again, I would like to say a big thank you to all of the exhibitors, visitors and show partners who supported the 2018e vent. It is always a pleasure to see end-users and suppliers come together to do business in a creative and dynamic environment. We are also grateful to our fantastic line-up of speakers, including the inspirational Mary Portas, for delivering an engaging range of debates and keynote talks. The innovative new features at the show brought a huge amount of energy and enthusiasm to all three days and we are already looking forward to hosting an even better industry event in 2019.”
He added that there has already been a high demand for floor space at Sign & Digital UK 2019, which will move to Halls 3 & 3A at the NEC, where it will take place on 2nd-4th April.
*subject to independent audit by the BPA.