Soyang and Blue Castle launch PVC recycling initiative
An innovative print waste recycling partnership has been developed and set up by Soyang Europe along with waste management specialists Blue Castle, which will pioneer the use of PVC banner material as an environmentally sustainable substrate.
Mark Mashiter, Soyang Europe’s Managing Director, explained: “The PVC Recycling Scheme is the first step towards a very real recycling solution to the use of PVC banner material, which is widely used within the sign and print sectors, but which is not currently recyclable. The need for sign and print companies and their customers to consider the environmental impact of the print they produce is a hot topic and we’ve been in discussions with our customers about this for some years. Now we’re delighted to reveal that, thanks to Blue Castle Group’s dedication and specialist knowledge, we can now offer PVC waste recycling to our customers through a one-of-a-kind scheme.”
Blue Castle Group, an established waste and energy consultancy, has developed and rigorously tested the machinery needed to convert PVC banner into a reusable format. The company’s CEO, Marie Harley, reported: “Our team has worked tirelessly to not only cultivate a workable solution for PVC waste recycling, but also to strengthen relationships with partner companies capable of using this material once it has been processed and broken down. Reaching the point of viability with the project is an incredibly exciting time for the team at Blue Castle and for our partners at Soyang Europe. We’re here to disrupt the printing industry!”
Blue Castle’s PVC recycling plant is located near to the company’s Head Office in Lincolnshire, where, in its simplest form, a team puts the PVC waste through an industrial-sized shredding machine to break it down into a re-processable size. Harley continued: “We have extensively tested the PVC banner material, establishing critical elements such as its flash point and chemical properties and we have explored many options for using the shredded PVC. Thanks to strong partner relationships in other sectors, we have developed lines of supply to ensure the processed banner material has viable future uses in a range of industries.”
Print providers and sign makers currently using PVC based substrates could very easily be accessing this more environmentally friendly and cost saving scheme.
Mark Mashiter concluded: “We would encourage anyone currently offering printed PVC banners to get in touch to discuss how the PVC Recycling Membership Scheme can benefit their business.”
For further information, telephone Soyang Europe on 0161 765 3400 or visit: www.soyang.co.uk/recycle
Or alternatively, telephone Blue Castle Group on telephone:01400 283888 or visit: www.bluecastle.co.uk/pvc