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William Smith to supply Button-fix

William Smith to supply Button-fix

 William Smith has further strengthened its product portfolio with the addition of Button-fix, which was voted the Sign Industry Product of the Year at the 2017 edition of the BSGA British Sign Awards.

Button-fix is a new invisible sign component accessory, which is available in four models and offers a quick and precise way of attaching panels to walls and other substrates. 

It works by simply fastening panels together with durable nylon buttons, which are attached to the back of one panel, with mating fixes fastened to the other. These then slide until the Button-fixes literally ‘click’ into place.

Created by Tony Wills, now a Director of Button-fix, and Brian Watson, in 2012, the product was developed in response to a customer specification for flush mounts to fix washroom panels. 
After discovering that most of the fasteners available were difficult to align and disengage, the duo created the Button-fix concept, which introduces a range of possibilities for different substrate applications. 

Its efficacy has been verified by independent test house, Sandberg LLP.

Commenting on this latest addition to the William Smith portfolio, Chris Bradley, the company’s Head of Marketing, said: ” Button-fix is an innovative panel fixing system which has already won multiple awards. Both fitter-friendly and versatile, it is sure to prove popular amongst both signmakers and shopfitters.”

Button-fix is now available to order from William Smith.

 For further information, Tel: 01833 690305, e-mail: or visit:

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