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WOO Congress EarlyBird ticket deadline approaches

WOO Congress EarlyBird ticket deadline approaches
The first EarlyBird ticket offer for the forthcoming World Out of Home Organization Global Congress in Toronto closes on March 4th. These tickets, which offer a €200 saving, are still available for members at €1000 and non-members at €1750 until next Friday. Tickets include access to the full Congress, which will be held at the Sheraton Toronto Centre Hotel from May 25th-27th as well as the social events on all three evenings. This is WOO’s first in-person Congress since Dubai in 2019.

Congress will be open with its customary programme of pre-dinner drinks on Wednesday May 25th, full-day Congress on May 26th followed by the Gala Dinner and Awards presentations and a further full-day Congress on May 27th. On Friday night, there will be the ever-popular Congress ‘After Party’, whilst on Saturday we’ll be arranging an option for delegates to further unwind on a trip to Niagara Falls.

There will be a full international speaker programme, including key decision-makers from Out of Home, the wider global advertising industry, analysts, and commentators.

The issues to be covered will include how OOH is recovering from the pandemic, the rapidly developing role for OOH in a digital world and why programmatic promises a bigger slice of the global media pie. In addition, speakers will discuss the launch of WOO’s updated global guidelines for Audience Measurement and how the industry can deliver more sustainable options for advertisers.

The speaker programme will be further complemented by an enlarged Exhibition Programme featuring new developments in technology and measurement, with the opportunity for up to 20 exhibitors to meet leading industry buyers face to face.

WOO President Tom Goddard commented: “Our 2022 Congress will be bigger and better than ever. Dubai 2019 set new records for attendance and, after two years off the stage due to the pandemic, Toronto will be a red-letter day for the whole industry.

“We look forward to welcoming our friends from all around the world to a defining event in the history of the worldwide Out of Home industry. “

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